Adapt7 is a lifestyle brand that believes to reach our potential we must evolve to make progress. The designs for Adapt 7 are done by Jacob Nuesser. Adapt7 comes from street/art/martial arts/athletics. To put it simply, Adapt7 = evolve or die.
The logo + over – is a modern day yin yang. Addition by subtraction. The essence of what makes greatness is not to continue to add on, but to remove limitations that hold us back. Tear down the limitations to release and realize the potential.
Why Seven? The number 7 is associated with perfection, and in the ever changing evolution process, we are all chasing perfection. When you combine adapting to surroundings and the number 7, what you get is a evolutionary journey to your personal best.